Developed the brands distinct tone-of-voice & leveraged it to create social copy that helped propel this Instagram brand.

Social concepts, calendars, tone-of-voice, & copy for L'Oréal Groupe brands like Matrix, Kerastase, L'Oréal Professionnel & others.

Social copy, concepts, & calendars for SodaStream. Linked to blogs, quizzes, & other digital assets to assure ROI & grow consumer base & shopping carts.