Sam Michaux
Copywriter & Marketing Consultant
Over 10 years experience at director-level global marketing.
Achieve your business objectives with relevant content & strategy.
Clients
Areas of Expertise
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Brand Renovations
Full renovations, clarify brand pillars, strategy, competitive audits, portfolio analysis, tone-of-voice, visual identity, long-form content, copy, & more.
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Product Descriptions
Inform & enchant with clear product descriptions born of a distinct tone-of-voice that converts potential clients.
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Point of Sale
Attract & convince with stunning POS materials. Conception, strategy, layout, & copy adaptable to big box store systems, luxury distributers, & pop-up boutiques.
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Blogs & Long-Form
Engage & educate to drive consideration, conversion, & loyalty with persuasive & relevant content.
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Social
High-performing social content, calendar planning, & copy.
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Apps & UX
App development, UX, all supporting internal & external content, copy, & promotional materials.
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Subscriptions & Bundles
Concepts, content, & copy for subscription services & bundles.
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Speeches & Scripts
Internal & external speeches, inspiration blurbs, email interviews, podcasts, & PR for leaders & their brands. Screenplays, scripts & storyboarding.
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Print
Concepting, design, content, & copy for editorial, long-form, promotional, & point-of-sale print materials.
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Packaging
Brand charters, messaging hierarchy, concepting, visual identity, layout, in-store positioning, competitive audits, & copy.
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Email & Text
Multi-entry point email & text message marketing content development including copy, visual layout, & calendar strategy.
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Journalism & Entertainment
Travel, tourism, history, science, & medical long-form content for publishers like The New York Times, Messy Nessy Chic, Vogue, Elle, & others.