Sam Michaux

Copywriter & Marketing Consultant

Over 10 years experience at director-level global marketing.

Achieve your business objectives with relevant content & strategy.

Clients

Areas of Expertise

  • Brand Renovations

    Full renovations, clarify brand pillars, strategy, competitive audits, portfolio analysis, tone-of-voice, visual identity, long-form content, copy, & more.

  • Product Descriptions

    Inform & enchant with clear product descriptions born of a distinct tone-of-voice that converts potential clients.

  • Point of Sale

    Attract & convince with stunning POS materials. Conception, strategy, layout, & copy adaptable to big box store systems, luxury distributers, & pop-up boutiques.

  • Blogs & Long-Form

    Engage & educate to drive consideration, conversion, & loyalty with persuasive & relevant content.

  • Social

    High-performing social content, calendar planning, & copy.

  • Apps & UX

    App development, UX, all supporting internal & external content, copy, & promotional materials.

  • Subscriptions & Bundles

    Concepts, content, & copy for subscription services & bundles.

  • Speeches & Scripts

    Internal & external speeches, inspiration blurbs, email interviews, podcasts, & PR for leaders & their brands. Screenplays, scripts & storyboarding.

  • Print

    Concepting, design, content, & copy for editorial, long-form, promotional, & point-of-sale print materials.

  • Packaging

    Brand charters, messaging hierarchy, concepting, visual identity, layout, in-store positioning, competitive audits, & copy.

  • Email & Text

    Multi-entry point email & text message marketing content development including copy, visual layout, & calendar strategy.

  • Journalism & Entertainment

    Travel, tourism, history, science, & medical long-form content for publishers like The New York Times, Messy Nessy Chic, Vogue, Elle, & others.